Imagine walking down the aisle of your grocery store and having a tailor-made advertisement shown. One that helps bring a smile to your face, solves a problem or reminds you of something you needed. Smart Signage is bringing the technology to stores! Check out Software AG Smart Signage video by clicking here.
Tired of trying to strain your ears for the muffled response at a drive-thru window? How cool is Which Wich that started using a touch-screen, digital display board for people to order at. Check out the quick video at: http://www.digitalsignagetoday.com/videos/digital-menu-board-execs-discuss-latest-trends/
As Americans, September 11th is a day that we all know exactly where we were and what we were doing when we found out the tragic events that were happening in New York. Calls were made. Tears were shed. And our lives were forever touched. National September 11 Memorial & Museum commemorated the historical day with… View Article
Have you heard of “Dayparting”? If not, it’s time..literally! Dayparting is the practice of splitting the day into several ‘parts’ and advertising based on the time of day. Traditionally, this was used in radio and television broadcasting. Clubs promote at night, family-friendly companies advertise during the morning. We’ve always seen and heard this, but may… View Article
Hurricane season is upon us and the East Coast is on the lookout for the first hurricane of the season. So we thought this was the perfect time to remember Hurricane Katrina that hit Louisiana in 2005. Lamar Advertising Company is dedicating space to those we lost during Hurricane Katrina with the message “Ten Years… View Article
There’s various techniques that can be used for billboards. Have you seen any billboards that use a 3D effect? Heineken used a 3D hand effect to show off their skills and to entice viewers to grab a beer…Heineken beer that is!