Shark Tank’s investors are notorious for telling people to “know their numbers.” Business owners we challenge you to know your numbers! Except this time we aren’t just talking about knowing your ROI and acquisition costs. An equally important number to know these days is the COVID rates in your community. We challenge you to investigate… View Article
All companies are in different phases of re-opening. If you are currently in a work-at-home phase with intentions of opening your office – this article is for you. Transmission rates of COVID-19 can run rampant without the correct precautions in place. Creating a re-opening plan can help minimize transmission rates to keep your employees, and… View Article
An important customer was preparing for a major brand announcement. Due to the sensitivity of the release, the installations had to be in-place at just the right timing. BLR Visual Communications prepared all the graphics in advance and was prepared to placement them at the perfect timing. Are you preparing for a time-sensitive update to… View Article
Campus’ across the country had to prepare for students returning to campus. Administrative staff took this as the perfect time to do campus-wide upgrades to their signage. One such college to do a signage facelift was Alfred University. Alfred University wanted to maintain their 185 year history while bringing an upgrade to appeal to students’… View Article
At the beginning of the pandemic, companies rushed out to send out branded messages of COVID safety, rules and regulations, distancing signage, etc. How did these messages impact their messaging efforts? According to Forbes.com, researchers reviewed 80 spring campaigns and found that the branded messaging fell into four categories: direct engagement, indirect engagement, direct disengagement… View Article
During the pandemic, many people decided to get creative about how to bring money into their household. A boom of businesses were born — and with each business came a lot of questions about how to establish the new business. If one of the decisions you made was to sign a lease on a new… View Article