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Exploring the world of visual communications

Allow Employees to Feel Like Guests
by Jennifer DeMarco | September 20, 2022 | blog
Allow Employees to Feel Like Guests

COVID-19 gave the world a new mindset that began focusing on individuals and their emotional and physical needs. Companies have traditionally operated under the approach of working for the organization rather than self-care at the individual level. In the new workplace environment, employees’ health has become an essential focus. One way to focus on employees’… View Article

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Demanding More From the Workplace
by Jennifer DeMarco | September 13, 2022 | blog
Demanding More From the Workplace

The environment in which we work is rapidly evolving. Employees are demanding more from the workplace in the form of technology, convenience and infrastructure. Here are 4 ways the workplace can deliver more: Offices should offer mixed-use functionality rather than generic cubicle space. The environment must allow for people to feel safe, included and empowered…. View Article

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4 Employee Retention Strategies that Actually Work
by Jennifer DeMarco | September 6, 2022 | blog
4 Employee Retention Strategies that Actually Work

Encouraging employees to return to the workplace after three years of working from home has become a struggle for some businesses. The right incentives can motivate people to come into the office and enhance performance. Here are some incentives to offer employees: 3 Places as Flexible Work Spaces Creating a workplace that offers inclusivity and… View Article

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Improving Buildings with Fitwel Standards
by Jennifer DeMarco | August 30, 2022 | blog
Improving Buildings with Fitwel Standards

Previously, we talked about the Fitwel Standard and the categories that they look at in determining how health-conscious a commercial building’s design is. Here we are going to dive into their 6 strategies for workplace buildings. Here are some of the methods Fitwel proposes for making more beneficial private structures: Habitable Units – offering sunlight, operable… View Article

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Transforming Lightmatter’s Lobby with Custom Vinyl Graphics Designed
by Jennifer DeMarco | August 23, 2022 | blog
Lightmatter’s Lobby Upgrade

Lightmatter wanted to create an impact to visitors (and staff) from the moment they approached the office suite entry and into their lobby, and even as they leave. The company provided all designs to specifications provided by BLR. BLR produced the background and primary graphics as high resolution digital prints on vinyl and installed them… View Article

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Your culture is your brand graphic
by Jennifer DeMarco | August 16, 2022 | blog
3 Tips for Creating an Effective Corporate Branding Strategy

In order for a company to stand out from its competitors, it needs to create an identity that will attract customers. This includes creating a logo, tagline, and other visual elements. Create a Clear Vision Statement If you’re looking to develop a strong corporate branding strategy, you need to start by creating a clear vision… View Article

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